With my esteemed colleagues Carmelo Cennamo (Copenhagen Business School), Alberto Di Minin (Sant’Anna Advaced School in Pisa and Berkeley) and Gianvito Lanzolla (Cass Business School), I have been fortunate to experience the journey to co-editing and publishing the California Management Review Summer 2020 Special Issue entitrely devoted to the topic of Managing the Digital Transformation.
The proliferation of new digital technologies is extending the horizon of firm activity. Digital transformation is a force that is revolutionizing most industries and sectors. The essence of the introductory piece is summarized in the framework, that attempts to see side by side modalities of value co-generation and scope of the transformation.
MORE INFO ABOUT THIS INTRODUCTORY PAPER
Executive summary and summarizing video available here
Full paper can be downloaded here
Citation: C Cennamo, GB Dagnino, A Di Minin, G Lanzolla (2020). Managing Digital Transformation: Scope of Transformation and Modalities of Value Co-Generation and Delivery. California Management Review 62 (4), 5-16
CONTENT OF THE CMR SPECIAL ISSUE ON DIGITAL TRANSFORMATION
Managing Digital Transformation: Scope of Transformation and Modalities of Value Co-Generation and Delivery
by Carmelo Cennamo, Giovanni Battista Dagnino, Alberto Di Minin, and Gianvito Lanzolla
The proliferation of new digital technologies is extending the horizon of firm activity. Digital transformation is a force that will revolutionize most industries.
Strategies for Digitalization in Manufacturing Firms
by Joakim Björkdahl
Many manufacturing firms have seen digitalization as a means of increasing efficiency. But too few consider growth.
Implementing a Digital Strategy: Learning from the Experience of Three Digital Transformation Projects
by Alessia Correani, Alfredo De Massis, Federico Frattini, Antonio Messeni Petruzzelli, Angelo Natalicchio
Over recent decades, the majority of breakthroughs have come from a large group of small companies – as opposed to a small group of large companies.
Mastering the Digital Transformation of Sales
by Paolo Guenzi and Johannes Habel
The latest advances in digital technology hold the potential to revolutionize the sales process
Digital Transformation and Organization Design: An Integrated Approach
by Tobias Kretschmer and Pooyan Khashabi
Organizational systems should be optimized for effective collaboration on digital transformation projects
Digital Mindsets: Recognizing and Leveraging Individual Beliefs for Digital Transformation
by Elizabeth Solberg, Laura E. M. Traavik, and Sut I Wong
Cultivating a mindset that favors collaboration and agility can help employees who feel threatened or displaced by emerging technology.
Digital Artifacts in Industrial Co-creation: How to Use VR Technology to Bridge the Provider-Customer Boundary
by Angelos Kostis and Paavo Ritala
Developments in the VR space provide new opportunities for industrial co-creators collaborating on sophisticated projects with distributed stakeholders.
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